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PAPER ID:IJIM/Vol. 10 (VII)November/53-58/8
AUTHOR: Pardeep and Dr. Sonu Kumar
TITLE: USE OF SOCIAL MEDIA NETWORKS BY THE COLLEGE STUDENTS IN THE STATE OF HARYANA: A STUDY
ABSTRACT: The main objective of this study is to know the use and purpose of using social media networks by college students. The majority of respondents, 262 (52.82%), belong to the 21-23 age group. 249 (50.20%) of the respondents are from post-graduation classes. 217 (43.75%) of the respondents use the college library on a weekly basis. The majority of respondents, 339 (68.35%), accessed social media accounts daily. The highest number of respondents use WhatsApp (x̄= 4.690 σ= ±0.7967). The purpose of using SMNs was revealed that the highest number of respondents (x̄= 4.331 σ= ±1.0596) use SMNs for “Career guidance and industry updates”. The maximum number of respondents (x̄ = 3.458, σ= ±1.2137) face difficulties in using SMNs from “Slow internet speed and connectivity issues”. The positive effects of SMNs on the study, which found that the highest mean x̄ = 4.218 (σ= ±0.7528) of respondents agree with the statement “I stay updated with the latest information through social media”. The negative effects of SMNs on the study, which found that the maximum number of respondents (x̄ = 2.823, σ= ±1.2732) disagree with the statement “Using social media prevents me from reaching my study goals”.
KEYWORDS : Social Media Networks, effects of SMNs, use of SMNs, Haryana, college students.
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